Well, this should create some interesting conversations.

Obviously, the league had to do something after it was forced to go with Cincinnati this year for the second time since 2009. While the series had its moments as always, nobody was clamoring to see the Bengals again.

Daniel Kaplan of Sports Business Daily reports:

NFL owners at their meeting in DC today agreed to compel teams to take part in the HBO’s “Hard Knocks” series, though with conditions. Teams that made the playoffs two years in a row, have a new head coach or were on the show in the last five years are exempt. Currently teams are not obligated to be part of the series, and the new process will only occur if no team volunteers.

Obviously, Hard Knocks is an important franchise for the NFL. The series has to get more teams to cooperate to move it around and keep things fresh.

Love the stipulation excluding teams that make consecutive playoff appearances. Yet another incentive to win.

Losing now means you could get a visit from 30 cameramen at your next training camp.