Monday, the assembled reporters at media day for the AT&T National tournament in Washington received a special guest lecture in journalism from Professor Tiger Woods.

As many of you know, Mr. Woods didn’t learn about the craft in a classroom. Let’s just say the professor gained his knowledge from being out in the field, so to speak.

When asked about being judged on every swing, every shot, every tournament, Woods said:

Well, I think that’s the nature of the new media business.  The reason why I say that is obviously with the new 24‑hour news cycle and all of the different medias that that are now, there’s so many different ways for people to get information. And I think that we have talked about it a number of times on TOUR with myself with other players is that there is so many different ways that we can‑‑ so many different ways in which news is reported.

You’ve got to be able to stand out somehow to get eyes going to your site or to your media, and I think that’s one of the reasons why there’s the criticism that there is. I was looking at it the other day, if LeBron didn’t have a good game, then the Heat are done and he should retire.  I’m like, geez, guys, he just won MVP.  But I think that’s just the nature of the volatility of the new media in which we are involved in now.

Next week: A special guest lecture in journalism from Professor LeBron James.