All-Star Game ratings: Young viewers not tuning in; Rivera’s big moment prevented record low

Been a busy couple days, but I wanted to re-visit the ratings for the All-Star Game.

Technically, Fox can boast about a 1 percent increase over 2012 with 11 million viewers tuning in. The final rating was at 6.9, up from 6.8, an all-time low for the Mid-Summer Classic.

Yet that’s a disappointing number. The rating should have been higher, given that the game was in the nation’s No. 1 market (hey, there’s Seinfeld) and the Mariano Rivera factor. The New York rating was up 16 percent from last year, and the game peaked at 7.6 when Rivera came on to pitch in the eighth inning.

Take out those two elements, and this year’s edition likely is the least viewed All-Star game of all time.

Even more distressing for Fox and MLB was who didn’t watch the game: Young viewers. According to the TVSportsRatings feed on Twitter, men 50 and over accounted for 34 percent of the audience, the highest ever. In 1993, it was 24 percent.

TVSportsRatings tweets:

Between ’93 and ’13, ASG has lost 51% of its average audience and 63% of its Male 18-49 rating.

Jason McIntyre of Big Lead added more:

NBA AS on TNT had a 5.7 Men 18-49 and 6.37 M18-34. MLB had 4.5 and 3.5. NBA had 8 mil viewers. MLB 11 mil.

As I have been saying for a long time, baseball isn’t growing new fans. I have first-hand evidence in my own home with two sports-crazed teenage sons. They watch only a little baseball on TV and that’s more than their friends, who barely watch at all. It’s all about football, basketball, and even hockey for them with the Blackhawks in the Chicago market.

Clearly, baseball has issues. I will examine it more later on, but I want to leave you with this tweet from Jeff Passan of Yahoo! Sports on Neil Diamond:

Baseball wants to get a younger fan base. Naturally, it brings out a 72-year-old to sing in the middle of one of its highest-profile games.

Yes, enough with Neil Diamond at baseball games.

 

 

 

 

Excerpts for Hawk documentary: Was asked to manage Red Sox twice; broadcasting advice from Cosell

In Hawk: The Colorful Life of Ken Harrelson (MLB Network, tonight, 7 p.m. ET), the stories and the name-dropping (Vince Lombardi, Ted Williams, Joe DiMaggio, Joe Namath) come so fast that you almost expect to hear Harrelson say he was with Abner Doubleday when he started drawing diamonds on a napkin.

It really doesn’t seem possible that one person could have known so many people. But it is because we’re talking about “Hawk.”

“Do I believe everything he said?” Cornblatt said. “I have no reason not to believe him. He existed in that world in the ’60s and ’70s. It is the life he led.”

Cornblatt said countless stories never made it into the film. Considering Harrelson continues to go strong at 71, perhaps there will be a sequel.

Also, love this picture I found on Hawk playing with Cleveland. No there’s a guy with a lot of TWTW.

Here are some of the excerpts from tonight’s film:

Harrelson on being asked twice by the Red Sox to take over as manager:

While I was broadcasting their games, the Red Sox asked me to manage the team twice. The first year, it was ’77 when they fired D.J., Darrell Johnson. [Dick] O’Connell called me in Kansas City and said, “We’re going to fire D.J. Why don’t you take over the ball club?” So I said, “I don’t want to take over the ball club.” He says, “Why not?” I said “Because you don’t want my temper on that bench.” He said, “Well, who should I get?” I said, “See if you can get Yogi.” He said, “I can’t get Yogi.” I said, “Well, Popeye, get Popeye. Players love him.” Don Zimmer, third base coach. I said, “Get Popeye.” He said, “Do you think he’d take it for just the rest of the year?” I said, “Call him and ask him.” He said, “Will you call him and ask him?” I said “Sure.” So we’re at the Adam’s Mark Hotel in Kansas City and I call Popeye’s room. I said, “Look, they’re gonna fire D.J. and want to know if you’ll take over the club for just the rest of the year.” He said, this is exactly what he said, “Hawk,” he said, “I’ll take it on a day-to-day contract.” The irony, too, was that when they’re fired Zimm, they wanted me to take over the club. Finally, I determined that this is not a good deal because my wife doesn’t understand  what it would be like to be married to a high-profile manager in Boston with a bad temper.

On the broadcasting advice he received from Curt Gowdy and Howard Cosell:

It was Curt first. He called me up. … He says, “I’m coming to the ballpark today. I want to talk to you.” I said, “Ok.” So he comes in, we talk and he says, “Ok, I’ve been watching you now for a while.” He says, “You’ve got a chance to be a hell of an announcer.” He says, “I’m gonna give you the best piece of advice you’ll ever get: Don’t try to please everybody.” So a couple weeks later, Coach calls me up, [Howard] Cosell. He says, “We’re coming into Boston.” He says, “I want to talk to you.” He comes in, he says, “I’m going to give you the best piece of advice you’re ever gonna get in broadcasting. One of these days, you got a chance to be a hell of a broadcaster, but don’t try to please everybody.” It was amazing because it was in a space of like two weeks. It was, like, weird. But they were both right, both right. You cannot please everybody, especially in a two-team city. … Over the years, I’ve had a lot of critics and I’ve had a lot of love. I’ll tell you what, obviously I love the love better, but I don’t mind the critics at all.

On the differences in the personalities of Ken and “Hawk” Harrelson:

Ken Harrelson is a different guy than Hawk. Ken is a guy who is very shy, introverted and people who know me know this. Hawk, on the other side of the page, is the guy who’s protected me all my life. It was a way to handle my fear. It was a way to handle my insecurity because I was afraid. Hawk wasn’t.

Harrelson on the rivalry between Ted Williams and Joe DiMaggio:

Ted Williams and I are having dinner. This is after I’m retired, I’m broadcasting now, and Ted comes down to Spring Training. We’re talking, and [of] all the 150 hours we talked on hitting, I never talked to him about DiMaggio. Finally, I said, “Tell me about DiMaggio,” because they didn’t like each other at all. I said, “Ted, tell me about that trade where DiMaggio was going to come to Fenway. You’re going to go to Yankee Stadium with that little short porch out there.” He says, “To hell with Yankee Stadium.” He said, “Put me in Detroit.” I said, “Well, how many home runs would you have averaged in Detroit?” He said, “75 a year,” and you got to believe him. I said, “Well, tell me about DiMaggio.” He goes, “He’s the best right-handed hitter I ever saw.” I had never talked with Joe about baseball. This is amazing. I said, “Joe, tell me about Ted Williams and that trade [where] you were going to go to Fenway and he was going to go to New York.” I said, “How many home runs would you have averaged in Fenway?” He said, “Probably around 70 a year,” but you got to believe him. I said, “Well, tell me about Ted.” He goes, “He’s the best left-handed hitter I ever saw.” Almost verbatim, the two of them.

Harrelson on his relationship with Mickey Mantle:

Mickey and I were tight. We played a lot of golf together. We ran together a lot. We had a lot of fun. Mickey never realized how much we loved him. I played against Mickey for six years. I played against Mickey the last game he ever played, 1968 [at] Fenway Park. [Ralph] Houk sent him up to pinch hit. We all knew it was his last game. I’m standing in right field, crying. I look over at Yaz in left field, he’s crying. I couldn’t see the infielders, but I guarantee you some of them were crying too. People never realized, or Mickey didn’t, how much we loved him.

I love that guy. He told me, “Hawk,” he says, “the worst thing I ever did in my life was name one of my kids Mickey, Jr.” He said, “But how the hell did I know I was going to grow up to be Mickey Mantle?”.

Harrelson on the biggest moment of his broadcasting career:

The biggest moment for me is [Mark] Buehrle’s perfect game. The reason is because of Mark Buehrle, the person. Mark Buehrle is my all-time favorite White Sox player. … When you get a guy like Mark Buehrle, when he pitched that perfect game, I cried.

On dining with boxer Rocky Marciano a few days before Marciano’s death in a plane crash:

We were at the Continental Hotel. I was playing with Cleveland. Tony Horton and I had gone over to have dinner and the maître d’ comes over and he says, “Mr. Harrelson?” I said, “Yes?” He says, “Mr. Marciano is upstairs. He’d like for you and your friends to come up and have some birthday cake with him.” This is only like two, three days before he crashed and got killed, he was going to Iowa for something. I had met Rocky before. He was a baseball fan, a Red Sox fan and everything. We started talking and everything, and I ask him, I said, “Rocky, what would you have done with Cassius Clay?” He said, “Hawk, he’s the fastest heavyweight that ever lived.“ He said, “And he would’ve cut me up. But in 15 rounds, I would’ve caught him and I would’ve knocked him out.” Then he said, “I heard you used to box. A friend of mine told me he saw you box once.” I said, “Yeah.” He said, “What if I could promote a fight with you and Sonny Liston?” This is 1969. I said, “Well, he’d probably knock me out.” I said, “How much money are you talking about?” He goes, “Well, how much money do you want?” I said, “I’ll do it for $100,00.” He looks like this and he goes, “At Fenway Park, we’ll sell it out with you there.” I said, “$100,000, Rocky.” He goes, “Let’s do it!”

On meeting Vince Lombardi:

I couldn’t stand Vince Lombardi, being from Kansas City. After they beat the Chiefs in the Super Bowl, he said, “Well, there are a lot of teams in the NFL that can beat the Chiefs.” Boy, when he said that, I just snapped. Hawk got pissed. So now, I’m playing with Boston, doing pretty good. We walk in to go play the Senators in Washington. I’m going to go get an ice cream cone or a popsicle, and I see these two guys down the hallway down there. I recognize Lombardi, I didn’t recognize the other guy. I’m in just my shower shoes and shorts. I look and he goes, “Hawk, can I speak to you [for] a minute?” I didn’t like this guy. I open up the freezer, take out a popsicle, take off the top, very defiantly…I saunter down there. He says, “Hawk,” he says, “I’ve followed you.” He says, “You know, you could’ve played football for me.” Here’s a guy I did not like. We talked for about ten minutes. When I walked out of that room, I would’ve gone right through that freaking wall for him. When he got sick, I flew down from Boston to see him. That’s what kind of guy Vince Lombardi was.”

On Jack Nicklaus encouraging him to qualify for the 1972 British Open:

Jack and I started talking and playing some golf together. So in ’72, we were talking and he says, “Are you going to go over and try to qualify for the Open?” I said, “No.” He said, “Hawk, you should. You’re playing too good.” So I went home that night and I thought about it. I said, “Well, if Jack Nicklaus tells me that, I got to.” So I got the forms, filled them out and went over. We qualified at Gullane, which is a sister course to Muirfield. So I’m in the tournament. The first day, I shoot 75 and I hit six three-puts. I was knocking them six, seven feet by and missing them coming back. The next day, I had five three-puts and I missed the cut by a shot. I had 11 three-puts in two days and missed the cut by a shot, so that will tell you how good I was hitting it. But I didn’t know how to play. I didn’t know how to play and everything, when I was playing good, everything was ok. But if I double-bogeyed or bogeyed a hole, then Hawk got upset and that’s when the clubs started flying.

Posted in MLB

Hawk Harrelson night on MLB Network: New documentary chronicles most interesting life

My latest Chicago Tribune column focuses on tonight’s new documentary: Hawk: The Colorful Life of Ken Harrelson. You can access here via my Twitter feed.

The White Sox announcer truly has led a remarkable life, hanging with a who’s-who of sports and beyond. He tells tales about Mickey Mantle, Ted Williams, Joe DiMaggio, Jack Nicklaus, Vince Lombardi, Rocky Marciano, Howard Cosell and more. And those are only the stories that made it into the film.

From the column:

********

For one, maybe two generations, Ken Harrelson is known strictly as the voice of the White Sox, the team’s most passionate fan behind the microphone.

Yet there is much, much more to “Hawk.” He was a flamboyant, trend-setting player during a time of great change for baseball in the 1960s. He hung with everyone and anyone in sports and beyond. Heck, Harrelson says he was with Joe Namath the night before Super Bowl III.

And it wasn’t just baseball. Harrelson was a good enough golfer to qualify for the 1972 British Open at Muirfield. Naturally, it was Jack Nicklaus who persuaded him to make the trip to Scotland.

It’s all there in “Hawk: The Colorful Life of Ken Harrelson.” The documentary debuts at 6 p.m. Thursday on MLB Network.

Harrelson said he was flattered that MLB Network wanted to do a film about him.

“They asked me some questions that I hadn’t been asked in years about things that I hadn’t thought about in years,” Harrelson said. “It was really interesting. They brought some things out of me that I just hadn’t thought about.”

Narrator Bob Costas sets the stage early on.

“Baseball has had its share of characters, but few are as colorful and more enduring than Ken ‘Hawk’ Harrelson,” Costas said.

The portion about Harrelson’s broadcasting style will be familiar territory to Chicago baseball fans. Costas jokes, “Above all, (Harrelson is) an objective, down-the-middle broadcaster.”

Yet the heart of the documentary is Harrelson telling one story after another about his experiences in and out of the game. MLB Network interviewed him in the Sox broadcast booth and at his home, where he was wearing a Blackhawks cap.

“I wasn’t interested in doing a five-minute piece on him,” producer Bruce Cornblatt said. “He’s an incredible storyteller. The details are so engaging. We just wanted to turn on the camera and let it go.”

 

If All-Star Game counts, why aren’t more viewers tuning in? Ratings boost never materialized

By 2002, Fox Sports and Major League Baseball could sense the appeal of the All-Star Game was slipping.

The debacle in Milwaukee, with the game ending in a 7-7, saw ratings for the Mid-Summer Classic fall to 9.5, the first time ever below 10.

All the great minds came up with a solution: Make the game count. Tie home field advantage in the World Series to the winner of the All-Star Game.

Surely, if the game meant something more people would tune in. Right?

Not exactly.

In 2003, the game did a 9.5 rating, the same as 2002. In fact, it never got as high as that mark again, holding steady between 8.1 and 9.3 from ’04 through ’08.

You could counter that having the game count might have held off possible ratings erosion after the ’02 game. But it definitely didn’t spark a ratings windfall and it hasn’t prevented the recent slide to an all-time low of 6.8 last year.

Even though there is a prize at the end, the game still feels like an exhibition in the eyes of many viewers. Starters come out early; pitchers don’t go more than inning. No matter how hard they try, the intensity level isn’t the same.

On comments board, John weighed in:

“They say it counts, but the game is run w idea of getting everyone into game – can’t serve two masters – no one is satisfied – plus too many dumb people in America – smart people like baseball.”

It’ll be interesting to see what happens tonight. Having the All-Star Game in New York should spark an increase in the ratings. More viewers from the nation’s No. 1 market are likely to tune in to see the big event taking place in their backyard.

But MLB shouldn’t get its expectations up too high. It will be hard-pressed to hit that 9.5 rating in 2002 again, back when the outcome of the game didn’t matter.

 

 

 

 

Highs and lows of All-Star Game Ratings since ’67: Once did 53 share; 12 in 2012

Baseball-Almanac.com has an interesting history of All-Star Game ratings since 1967.

As you can see, the game used to do a monster rating, pulling in 50 shares on a regular basis. Even as late as 1982, it still did a 44 share.

People really did stop what they were doing to watch the game.

The advent of cable, giving viewers more choices, saw the ratings start to erode in the mid-80s. The last time the game did a double-digit rating was in 2001, when Fox pulled an 11.0.

1967 NBC 25.6 (rating) 50 (share) 14,050,000 (households) Not Available (viewers)
1968 NBC 25.8 49 14,450,000 Not Available
1969 NBC 15.1 42 8,610,000 Not Available
1970 NBC 28.5 54 16,670,000 Not Available
1971 NBC 27.0 50 16,230,000 Not Available
1972 NBC 22.9 43 14,220,000 26,300,000
1973 NBC 23.8 45 15,420,000 27,600,000
1974 NBC 23.4 44 15,490,000 Not Available
1975 NBC 21.5 41 14,730,000 28,170,000
1976 ABC 27.1 53 18,680,000 36,330,000
1977 NBC 24.5 45 17,440,000 31,000,000
1978 ABC 26.1 47 19,030,000 35,529,000
1979 NBC 24.4 45 18,180,000 31,980,000
1980 ABC 26.8 46 20,450,000 36,270,000
1981 NBC 20.1 36 15,640,000 Not Available
1982 ABC 25.0 44 20,380,000 34,120,000
1983 NBC 21.5 39 17,910,000 27,190,000
1984 ABC 20.1 35 16,840,000 28,500,000
1985 NBC 20.5 36 17,400,000 28,210,000
1986 ABC 20.3 35 17,440,000 28,375,000
1987 NBC 18.2 37 15,910,000 24,295,000
1988 ABC 20.4 33 18,070,000 29,526,000
1989 NBC 18.2 33 16,450,000 25,840,000
1990 CBS 16.2 33 14,940,000 24,365,000
1991 CBS 17.4 32 16,200,000 24,670,000
1992 CBS 14.9 27 13,720,000 21,981,000
1993 CBS 15.6 28 14,550,000 22,306,000
1994 NBC 15.7 28 14,790,000 22,015,000
1995 ABC 13.9 25 13,260,000 20,163,000
1996 NBC 13.2 23 12,690,000 18,479,000
1997 FOX 11.8 21 11,420,000 16,723,000
1998 NBC 13.3 25 13,026,000 18,970,000
1999 FOX 12.0 22 11,890,000 17,640,000
2000 NBC 10.1 18 10,167,000 14,714,000
2001 FOX 11.0 19 11,198,000 16,029,000
2002 FOX 9.5 17 10,046,000 14,653,000
2003 FOX 9.5 17 10,156,000 13,810,000
2004 FOX 8.8 15 9,573,000 13,995,000
2005 FOX 8.1 14 8,884,000 12,330,000
2006 FOX 9.3 16 10,301,000 14,424,000
2007 FOX 8.4 15 9,343,000 12,530,000
2008 FOX 9.3 16 10,441,000 14,540,000
2009 FOX 8.9 15 10,754,230 14,610,000
2010 FOX 7.5 13 8,692,500 12,100,000
2011 FOX 6.9 12 7,712,000 11,000,000
2012 FOX 6.8 12 6,743,724 10,900,000
Posted in MLB

Why aren’t people watching All-Star Game? Significant ratings decline since ’08

My latest column for the National Sports Journalism Center site at Indiana University is on ratings and the All-Star Game. They have been in decline in recent years.

From the column:

In 1986, Tim McCarver worked his first MLB All-Star game as an analyst for ABC. Pairing with Al Michaels and Jim Palmer, the game did a 20 rating with a 35 share. An average of nearly 30 million viewers tuned in to watch the American League’s 3-2 victory in Houston.

Fast forward to Tuesday night in New York. McCarver will call his 22d and final All-Star game, this time working with Joe Buck at Fox.

Depending on the quality of the game, there’s a strong possibility Fox’s rating could be one-third of what it was for McCarver’s first All-Star game in 1986.

Now let’s not get into a prolonged discussion on how the TV landscape has changed since the 80s. In 1982, 44 percent of U.S. televisions in use were tuned into the All-Star game on that night. The all-time high was a 53 share in 1976.

OK, those days are long gone. However, this is about recent history. Last year’s game in Kansas City did a 6.8 rating with a 12 share. The game averaged nearly 11 million viewers.

The TV numbers were the worst in All-Star Game history. They are off sharply since the ’08 game in Yankee Stadium, which did a 9.3 rating, 16 share, and an average of 14.5 million viewers.

Since then:

2009: 8.9 rating, 15 share, 14,610,000 viewers.

2010: 7.5, 13, 12,100,000

2011: 6.9, 12, 11,000,000

2012: 6.8, 12, 10,900,000

So what’s going on? Why the major tune-out for the Mid-Summer Classic?

During a conference call with reporters last week, Eric Shanks, Fox Sports’ co-president, tried to put on a positive spin despite the recent declining numbers.

Problem? What problem?

“The Mid-Summer Classic is still a jewel event,” Shanks said. “At Fox Sports, we look at it as a part of our total baseball business. We still have a healthy local baseball business and very strong demand for our national business and strong demand for the All-Star Game. When you put it in context among all of the entertainment choices out there, this is the top end of the summer. Not just the All-Star Game, but baseball itself. The national game of the week on Saturday nights is winning the night against all networks.  I feel that it’s very healthy.”

Healthy, though, is a relative term. While Fox and MLB might not admit it publicly, a 25-30 percent drop in ratings for the All-Star Game has to be cause for concern.

******

For more analysis, check out my NSJC column.

 

 

Not for him: No tribute planned for Tim McCarver at last All-Star Game: His memories

Mariano Rivera isn’t the only person who will participating in his last All-Star Game Tuesday in New York.

It’s also the grand finale for Tim McCarver.

However, unlike Rivera, who will receive a huge ovation when he enters the game, Fox isn’t planning any tributes to the retiring McCarver on what will be his 22nd and last All-Star telecast.

Joe Buck said he would feel a sharp pain in his side courtesy of McCarver if he started waxing poetic about his long-time partner.

“I have a song I’ve written and will perform in the eighth inning,” Buck joked.

Seriously, Buck said, “No, we won’t go there. Tim would not be into that.”

It has been a remarkable run. It dates back to 1966, when McCarver played in the first of two All-Star Games as a player. Then in 1986, he called his first All-Star Game for ABC.

I asked McCarver to reflect back on some of his All-Star memories. He got some help from Buck, who recalled a special moment they shared together at the 1999 All-Star Game in Boston.

As a player: “The team in 1966 had Willie Mays, Roberto Clemente and Hank Aaron hitting one through three in the lineup and Sandy Kofax pitching in his last All-Star Game start.  Tony Perez won the 15-inning game in 1967 and Tom Seaver finished it. I faced Tom Seaver for about 13 years after that game and I don’t think I ever saw him throw any harder.  He was young, strong as a bull and my hand hurt for about two weeks after that. That’s a fact.“

As a broadcaster: “The 15-inning game in Yankee Stadium to send the Grand Old Lady on her way in 2008 was just a tremendous game, the longest game in All-Star Game history. We were on the edge of our seats, as I’m sure a lot of fans were throughout. That game as a whole stands out to me because of the venue. The old Yankee Stadium.  That game was the most enjoyable and the longest of all our games. It sure didn’t seem like the longest as it was so exciting.”

Buck on the 1999 All-Star Game in Boston: “The Ted Williams moment at Fenway Park. Both Tim and I were stranding in the booth as Ted Williams was making his way around the warning track and in the strongest motion took the cap off of his head and lifted it up to the fans.  Our producer was telling me to talk and I couldn’t speak. I was so choked up. Thank god I didn’t because Tim and I would’ve ruined the moment. It was so powerful and to also be quiet and let the natural audio of Ted Williams talking to Tony Gwynn and Mark McGuire and the other guys who just naturally congregated around him. That happened organically and we stayed with it.  We were supposed to go to a commercial break and it was one of the great calls by a great producer in Mike Weisman to stay with that moment.  Had we gone to commercial that moment after the ceremonial first pitch would have been on replay but instead we got it live.”

McCarver on ’99: “I think that emotion then carried through to the game as Pedro Martinez started that game and struck of five of the six hitters he faced. It was a phenomenal performance on a phenomenal night.”

 

Take Me Out To Ballgame: Jim Belushi narrates ESPN story on Wrigley tradition

I went to the Cubs-Los Angeles Angels game Tuesday. The 7th inning stretch singers were performers from a local performance of The Jungle Book.

No offense to the stars of the play, but some days are better than others at Wrigley Field.

While there has been some debate in Chicago whether the tradition has run its course, the stretch has provided some memorable moments (see video). ESPN looks back at the 15-year run in a piece that will air during SportsCenter Sunday morning (10 a.m. ET) and on Baseball Tonight Sunday (7 p.m. ET). Chicago native Jim Belushi narrates.

And here is the ESPN write-up on Front Row:

******

It might be a few years before Jackson O’Connor asks his father to “Take me out to the ball game,” but this Sunday morning he can watch 20 “guest conductors” sing that iconic song in a “SportsCenter Featured” piece his dad was working on the day he was born (July 3, 2013).

Producer Mike O’Connor enlisted Chicago native Jim Belushi to voice-over the feature (debuting on the 10 a.m. SportsCenter and also airing on Baseball Tonight 7 p.m., ESPN), which focuses on celebrities and athletes who’ve carried on Harry Caray’s legacy the past 15 years since his death: singing Take Me Out to the Ball Game during the seventh inning stretch at Wrigley Field. (Watch preview clip here.)

“We liked Jim for the voice because he wasn’t just some Hollywood guy, he is as big a Cubs fan as there is and truly represents the voice of Cubs fans,” O’Connor said of the actor/comedian. “I asked Jim if he was interested in serving as the voice of the piece, rather than being interviewed for it, and he was in. The key was in the presentation of the script, which is where ESPN.com writer Wayne Drehs came in. In [Feature Manager] Drew Gallagher’s words, we asked Wayne to take it and, ‘Chicago it up.’ Wayne [whose Twitter bio includes “Cubs geek”] set the tone with his writing, and Jim had some leeway to make it his own.”

For the recording studio, Belushi recommended Parr’s Audio on Martha’s Vineyard where he lives. Normally, O’Connor would have been there personally, but who wants to visit an exclusive island off Cape Cod in July?

“I decided to do it over the phone knowing that my wife, Rebecca, could have the baby any day,” O’Connor said. “I was connected with Jim so we could communicate, I could listen in, and we could discuss wording and tone as he went. Jim was great to work with — he was committed to doing it well and gave us several variations to choose from.”

“Jim was an absolute pro in the studio and has more personality in his voice than anyone I know,” said Jim Parr, the studio’s owner. “His obvious love for the Cubs came out in the session, and there was a bunch of fun repartee between Jim and Mike back in Bristol that should make for a pretty entertaining piece.”

Singers in the piece include Bill Murray, Ozzie Osbourne, Eddie Vedder, and Bozo the Clown, while Jeff Gordon, ESPN’s Mike Ditka, Ernie Banks, Caray’s grandson and Atlanta Braves’ broadcaster Chip Caray, and long-time Wrigley Field organist Gary Pressy are among those interviewed.

“The timing of the piece is tied to this season’s policy change at Wrigley to include celebrities and athletes who are Cubs fans or have Chicago ties rather than out of towners,” says O’Connor, a native of Farmington, Conn. and 2003 graduate of Western New England College.

And although immersed in Chicago Cubs tradition, O’Connor claims his week-old son is already Yankees fan, just like his dad.

Editor’s Note: The St. Louis Cardinals visit the Chicago Cubs on Sunday Night Baseball, 8 p.m. ET, ESPN.

Posted in MLB

SI on Bob Uecker: A trip inside the one-and-only

Just caught up with Luke Winn’s terrific story on Bob Uecker in the June 27 edition of Sports Illustrated. Highly recommend you take the time to read about one of the most unique characters in baseball history, who still is going strong as the voice of the Brewers at age 78.

Loved this description from Winn:

It’s a shame that you can’t see him talk, can’t watch the ripple effect words have on his face, the creases and folds and that bulbous schnozz, the whole cartoony lot of it framed by a swept-back, polar-white mane. In the Philly booth Uecker is a festival of facial animation, while the rest of him is placid. His head stays level. His back and disproportionately broad shoulders stay tilted toward his tabletop microphone. He taps his black loafers slowly, soundlessly, as he speaks. Uecker wears an earpiece in his right ear, attached to a clear cord that curlicues behind his neck. He sits on the right side of the booth, with highlighted game notes and a scorebook.

And there’s this:

Uecker imitators must perfect a complex repertoire: his drawn-out vowels (“heeeeeeee struck him out”), his talent for sausage-ad improvs, his deftness at weaving balls and strikes into story time, his propensity for breaking into his home run call on balls that lack the sauerkraut to get over the fence. This sequence, from the bottom of the sixth on April 29 against the Pirates, is a fine template:

“Baseball being brought to you in part by Usinger’s. People here in Wisconsin, and everywhere else for that matter, know fresh is best, like fresh crisp kraut, stacked high on a tasty Usinger’s brat hot off the grill. And the pitch by Sanchez rides high and outside. All into a local-made Pretzilla soft pretzel bun, and you’ve got the perfect meal, folks. And if you’re looking for tailgating par excellence, that’s the way to do it. Outside on Segura, two and oh. Baseball season and Usinger’s sausage: doesn’t get much better than that, nope. I probably eat Usinger’s sausage at least twice a day. And maybe five to six pounds. There’s a strike on the outside corner.”

(Block: “And now we know what you’re doing during the third, fourth and seventh.”)

“Two balls and a strike. I pack it and stack it. That’s low on Segura, 3 and 1 now. Woodman’s Food Market home run inning. Jenna Speltz from Independence. Woodman’s gift card jackpot, 1,200 bucks now. Whoo. And the pitch to Segura, a drive to right, DEEP! GET UP, GET OUT OF HERE—OFF THE WALL! Just missed, Jenna. He’s going for three now and he’s going to be in there with a sliding triple.”

And there’s much more. Again, worth your time.