Fortunately, the trash talking between ESPN and Fox Sports 1 continues. Earlier this week during a Disney investors meeting, Artie Bulgrin, a Senior VP of Analytics for ESPN noted there have been parents who have named their kids ESPN. Beyond weird, but….
“Let’s face it, nobody’s naming their kid ‘Fox Sports One.’” Bulgrin said.
Give credit to Fox Sports 1 for a pretty good comeback. Jay Onrait does the honors.
Espen is a Norwegian name, but it figures that the hubris of ESPN leads them to think it’s named after them. And if someone is actually naming their child ESPN, well, I’m sure that’s the kind of person advertisers are dying to reach.