MMQB: Peter King’s new NFL site makes it debut Monday

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You will want to check this out if you are an NFL fan, or a Peter King fan for that matter. Looks very promising.

I will have a Q/A with King on Monday. Until then, here’s the release from Sports Illustrated with the details about the new site.

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SPORTS ILLUSTRATED today introduced “The MMQB” (TheMMQB.com), a new, digital franchise edited by award-winning SI senior writer Peter King that is devoted to NFL coverage. The franchise, an offshoot of King’s popular Monday Morning Quarterback column, will deliver insight, access and analysis from a team of reporters that will set a paradigm for future multimedia NFL coverage.

“We are aiming to be the thinking man’s website dedicated to covering the NFL in a more modern way,” said King. “We will combine the great SI storytelling style with an added emphasis on video, social media and photography.”

King, who will continue to write Monday Morning Quarterback in addition to producing other stories and videos each week, will be joined by SI newcomers Greg Bedard, Robert Klemko and Jenny Vrentas to form the nucleus of The MMQB editorial team. Bedard will focus on trends in the game and write a weekly Friday notes column. Vrentas will write feature articles and contribute regularly on the critical health, safety and legal issues confronting the NFL. Klemko will concentrate on the league’s most important news stories and go inside the lives of players off the field. “10 Things I Think I Think”, a well-known component of King’s MMQB column, will become a Monday through Friday feature, put together by various writers with many of the entries fewer than 140 characters to encourage sharing on Twitter. And for a feature called “3@3”, an NFL player, coach or executive will respond to three questions, which will be posted Monday through Friday at 3 p.m. ET.

Other regular contributors include SI media reporter Richard Deitsch, who will look at how the NFL is covered and how it interacts with fans through media; SI senior writer Don Banks will dive into the league’s hottest issues on and off the field in a column called “The Conscience”; SI senior writer Jim Trotter’s column “The Takeaway” will focus on what’s happening on the West Coast; and former Green Bay Packers executive Andrew Brandt will write a weekly column that provides insights into the business of football and the inner workings of NFL front offices. In addition, SI’s video group will fully support TheMMQB.com by producing short- and long-form original stories and companion pieces using the site’s entire editorial team.

The MMQB.com was developed by Time Inc. / SPORTS ILLUSTRATED and utilizes a responsive design that optimizes the user experience across mobile and desktop platforms with deep integration to social platforms like Facebook and Twitter. The forward-looking design allows users to easily access the “river” of content to keep up to date on the latest stories and videos as well as find and search archived content.

“We’re thrilled to launch another digital franchise under the Sports Illustrated umbrella, especially one being led by our most popular writer about the most popular sport,” said Paul Fichtenbaum, the Editor of the Time Inc. Sports Group. “In many ways this represents a natural evolution for us.”

4 thoughts on “MMQB: Peter King’s new NFL site makes it debut Monday”

  2. Hi Peter,

    Love your past work, will get back to you on new site. But, one comment, read your debut column today and I have to say, you actually root for Phil M! The same guy who makes millions and is going to leave CA because the voters there actually voted to raise their own taxes to get out of financial trouble. It seems they wanted to not have CA’s infrastructure not get worse. And Phil, who is making millions every year, dosen’t want to help. Seriously.

    Ken

  3. Just heard Kings MMQB site has made the decision not to use Redskins and instead call then the Washington football team. Is he going to call the Oakland, Tampa Bay, or Minnesota teams the same or is he going to call them the Oakland, TB, or Minnesota “Thieves, rapist, and murders” since that is what the term Raiders, Buccaneers, and Vikings represent.
    How about “The NYC baseball team not called the Mets” since Yankees is a much more derogatory term than Redskins.
    Redskins by the way was first used by a Native American Chief to refer to his tribe. It may have once been used on a racist manner but certainly hasn’t for almost an entire century.

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