School daze: Long-time USA Today sportswriter makes transition to high school English teacher

The first day of school also marks the first day for scores of new teachers throughout the country.

However, only one of them is a 57-year-old who had a 30-plus year as a distinguished sportswriter at USA Today.

What in the world are you doing, Steve Wieberg?

“I’m terrified,” Wieberg said on the eve of his new life as a high school English teacher. “I feel like I’ve been dropped out of a helicopter right into the middle of the Atlantic Ocean.”

The new media landscape has seen many long-time sportswriters transition into new roles in life. Fortunately, Wieberg is making this lifestyle change out of choice and not because he lost his job due to newspaper cutbacks, as has been the case with so many others in the profession.

Wieberg was one of the most respected members of our fraternity, noted for his solid and reasoned coverage of college sports. He covered 29 straight Final Fours and 15 NCAA Conventions.

The grind, though, was taking its toll of Wieberg. He was getting tired of phone calls at 6:30 in the evening, telling him to take the next plane to Dallas or somewhere else.

I definitely can relate. It was one of the reasons why I left the Chicago Tribune in 2008.

“Your life is subject to the whims of breaking news,” Wieberg said. “You get a phone call and you’re off and running. That’s the job. I’m not quarreling with it. But I thought I had lost the balance between work and life in the last couple of years, and it only was going to skew further in that direction.”

Wieberg is referring to a major restructuring of the USA Today sports group, which is putting an increased emphasis on breaking news and setting the agenda. He said he was asked to be part of the investigative and enterprise team.

Wieberg, though, already had made up his mind. He was ready to walk away from the only career he had ever known.

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Wieberg always enjoyed working with kids as a long-time coach for his son’s various teams. Last year, he did some substitute teaching.

“When I got through the Final Four, I decided I wanted to do something different,” Wieberg said.

Wieberg accepted a full-time position at Lawson (Mo.) High School. Despite working for the large circulation USA Today, he always maintained his small-town roots. Lawson, located 35 miles from Kansas City, has 2,400 people. And Wieberg says most of them know he is in a panic about his new job.

“I’ve become known as the town’s basket case,” Wieberg said.

Wieberg said he lost the “romantic notion” of teaching almost immediately once he began to digest all the material he had to teach.

“I won’t be uncomfortable standing in front of a classroom,” Wieberg said. “I will be uncomfortable if I can’t get through 50 minutes of a class. I’m telling the students that this will be the most collaborative class they’ve ever had. They’re going to help me get through this.”

I told Wieberg not to worry. He’s a pro’s pro and that will carry over from journalist to being a teacher.

Besides, putting up with Bob Knight all those years should make Wieberg well prepared for dealing with any obnoxious kids.

My words didn’t calm Wieberg’s nerves.

“School starts tomorrow,” Wieberg said. “I just want to make it through this week and then go from there.”

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Steve, here are a couple of tips. Show your students this post and the Chronicle of Higher Education story about your move. Name another teacher at Lawson High who is getting this kind of press. They should be impressed.

And if things get derailed in the classroom, just entertain them with stories about Knight.

 

 

 

Gottlieb on leaving ESPN for CBS: Need to step out of nest and see if wings work

Sean McManus as the Godfather? Not exactly the Marlon Brando type.

But the CBS Sports chairman did make Doug Gottlieb an offer he ultimately couldn’t refuse.

“Sean said, ‘This is what I want to do and I want you to be a part of it,'” Gottlieb said Tuesday afternoon. “It wasn’t just tempting. It was an honor.”

McManus and CBS lured Gottlieb away from ESPN with a package that includes his own 3-6 p.m. (ET) radio show. The network debuts on Jan. 2.

He got other terrific goodies, such as working the NCAA tournament and Final Four as a game and studio analyst for CBS. Gottlieb also is going to host a show on the CBS Sports Network.

All in all, it is an excellent deal with a myriad of opportunities. Yet when I chatted with Gottlieb Tuesday, he definitely had conflicting emotions about leaving ESPN, his home for the last nine years.

“At some point you have to step out of the nest and see if the wings work,” Gottlieb said.

Here’s my Q/A.

What made you decide to go to CBS?

I wasn’t looking for another job. I wanted to make a little more money. ESPN made an incredible offer.

CBS then came in and said, ‘What if you could do your radio show from California (where he was raised and still has family)? What if you could be done by 3 in the afternoon (to allow him to get home to spend time with his three young kids)? What if you come back at 7:30 to do your own TV show? And what if we throw out the golden carrot of NCAA basketball?

I was very torn. ESPN helped create me. I’m very loyal. But all the stars aligned for me to go back to Orange County.

How much did getting a chance to work the NCAA tournament sway you?

I consider the tournament the holy grail. Whether it is sweeping the floor or calling a game. Whatever they want me to do.

I’m not looking to replace anyone. I’m just going to be added to the mix. I think I bring something different to the table.

How does it feel to be a cornerstone of CBS’ new sports radio network?

It feels great. A substantial number of people know my radio style. I’m very coachable, but I know what works in sports radio.

ESPN is a juggernaut. I respect that. I don’t expect it to be easy. But CBS and Cumulus Media have a good plan.

What is the plan for the TV show?

They asked me not to give out the details. It’ll be all sports. I’m not going to try to out-ESPN. The show should be unique and fun.

Much like Jim Rome, you’re leaving the biggest sports network for a network that barely is on people’s radar. How will it feel playing to much a smaller audience?

I asked people (who left ESPN) what it was like to go to a smaller network. They’ve had success going somewhere else.

Listen, I love to work. I love to talk about sports. One thing I pride myself in is that I put everything into it. I don’t care if five people are watching. They’re going to get a good show.