Top newsmakers for 2012: No denying that everyone talked about Skip Bayless

When I launched ShermanReport on April 16, I had some initial concerns that there might not be enough fresh content to do a daily site.

Couldn’t have been more wrong.

There’s so much territory to cover, it can be overwhelming at times. For a solo performer, it is a challenge to keep up. It’s never dull, that’s for sure.

As 2012 nears a close, I’m going to reflect on the year in sports media this week. Today, I begin with newsmakers. My criteria is people who were interesting, intriguing, controversial, and generally seemed to be in the news cycle, for better or worse.

Here we go:

Skip Bayless: Yes, Skip Bayless. I can see your eyes rolling, but name me someone who has generated more sports media talk?

I know he is extremely polarizing, and he routinely gets obliterated from the critics. Twitter nearly exploded when he got nominated for a Sports Emmy.

This isn’t to say that Bayless and First Take rank as the best in 2012. The latest episode involving Rob Parker off-mark comments about Robert Griffin III are an example why many people feel the show is a stain on ESPN. A blow to its credibility.

However, whenever the topic is sports media in a podcast or elsewhere, I’m hard pressed to think of a time when the discussion didn’t include Bayless and First Take. My former Chicago Tribune colleague receives a remarkable amount of attention for a mid-morning show on ESPN2. Not exactly prime time. Love him or hate him, people tune in to hear Bayless’ and Stephen A. Smith’s views. The show continues to do a strong rating and Bayless has nearly 1 million followers on Twitter, up from 550,000 in April.

More so, athletes react over what he has to say. Kevin Durant, Jalen Rose, Charles Barkley, and Terrell Suggs, to name a few. Again, somebody must be listening.

In a Q/A I did with Bayless in April, I asked if he saw himself wearing the black hat. He said: “The thrust of our show is people trying to take me down. They just want to see me lose. That’s why they love Stephen A (Smith). He calls me Skip “Baseless.” Fine. Then I quickly prove to the audience that I’m not baseless and win the argument from him, using live ammo, real facts that he can’t refute.”

Will Bayless be at the top of the list again in 2013? I wouldn’t bet against him.

Bob Costas: Costas hit a milestone birthday, turning 60. While it’s just a number, he continued to define his status as perhaps the sportscaster of his generation in 2012. He tied it all together in hosting yet another Olympics for NBC. Even more so, he stepped out on controversial issues: The failure to do a memorial of the slain Israeli athletes at the Olympics and his anti-gun commentary during halftime of a Sunday night game. If sports has a social conscience and voice, it is Costas.

Mark Lazarus: Unlike his predecessor Dick Ebersol, the NBC Sports president took a low profile in being at the helm for his first Olympics. While the tape delay issue had viewers screaming, they still watched in record numbers. Bottom line: The Games even turned an unexpected profit for NBC. Lazarus didn’t have to say much more than that.

John Skipper: The ESPN president oversaw the network’s buying spree in 2012, locking in important long-term rights deals. Skipper also is refreshingly frank. He earned plaudits for admitting that ESPN went overboard with its Tim Tebow coverage.

Joe Posnanski: No sportswriter faced a more intense spotlight than Posnanski. His much-anticipated book Paterno was roundly criticized. The response was so extreme, Posnanski did limited interviews and virtually no public appearances. As a result, his move from Sports Illustrated to being the signature name for the SportsOnEarth site received little fanfare.

Clearly, Posnanski’s book was hurt by a deadline that was moved up to cash in on the timeliness of the story. But even worse, he appeared too close to Paterno and his family to write an objective book that this subject required.

Michelle Beadle: After several months of over-the-top speculation about her future, Beadle bolted ESPN for a package at NBC. She shined in a hosting role at the Olympics. Always entertaining, Beadle will add a new show at NBC Sports Network in 2013.

Erin Andrews: Speaking of over-the-top, Andrews also left ESPN and signed on at Fox Sports. The big lure was a chance to host a primetime college football studio show in advance of Fox’s Saturday night game. Alas, Andrews and the show generally got panned. Look for some changes in a second attempt in 2013.

Chris Berman: Speaking of polarizing figures, it’s often target practice on Berman. His act, once unique and fun in another decade, now is viewed as old and tired. It’s almost as if he has become a characterization of himself. If only he listened to the many people who have to be begging him to tone it down.

Sports Illustrated’s Richard Deitsch blew him up several times. Following Berman hosting the NFL draft, he wrote: “The bellowing never stops. It pummels you over the head like a hard rain.”

Of the critics, Berman told Michael Hiestand of USA Today: ”I just talk to people everyday walking down the street,” he says. “That’s what I care about. That’s good enough for me. They didn’t like Ted Williams either. Now, I’m not Ted Williams.”

That is quite true. He is not anywhere close to comparing his situation to Ted Williams’.

As for ESPN making any changes with Berman? Don’t count on it. He signed a long-term deal in 2012.

Jim Rome: Another escapee from ESPN, Rome took his act to CBS, where he was given many platforms. His daily show on CBS Sports Network reaches a limited audience simply because the network still doesn’t register in the mind of most sports viewers. He recently launched a weekly show on Showtime. We’ll see how that goes. In a few weeks, he will take his radio show to the new CBS Sports Radio Network.

The biggest Rome news occurred when he got in a flap with NBA Commissioner David Stern. It stemmed from a poorly-worded question about whether the draft was fixed.

The move to CBS clearly is a work in process for Rome. He knew it would take some time. However, he will want to see some progress in 2013.

Jeff Van Gundy: Van Gundy has emerged as a star for his blunt, honest analysis of the NBA for ESPN. You have to listen closely because he is capable of saying anything at any given moment. He wasn’t shy about criticizing the network when it backed out of a deal to hire his brother, Stan. He’s become one of my favorites.

Bill Simmons: ESPN’s franchise man on so many different platforms was given another toy by being added to NBA Countdown. The studio show is a work in progress, but Simmons’ addition has made for a different feel. A basketball junkie, he has a unique and at times quirky perspective on the game. I have found myself listening to hear what Simmons has to say.

Tim McCarver. The announcer called his 23rd World Series, a record. He also received the Ford Frick Award at the Hall of Fame in Cooperstown, an honor that was long overdue.

John Clayton: Who knew that the 58-year NFL analyst wore a ponytail, worshipped Slayer, and lived with his mother? The cult of John Clayton grew with one of the year’s best commercials. It even received a tweet from LeBron James.

Darren Rovell: Hey, somebody actually jumps to ESPN. What a concept. Rovell left a gig at CNBC where he was the big fish in a little sports pond. Now he’s swimming among fish of all sizes in the ESPN ocean that is the Pacific. The move has some risks, but Rovell felt when ESPN calls (a second time for him), you dive in.

Frank Deford and Vin Scully: Let’s finish with two legends who still are going strong. Deford wrote his memoirs in a terrific book, Over Time: My Life as a Sportswriter. As you would expect from Deford, it was entertaining and insightful, covering more than a generation of sports writing. At age 74, Deford still goes strong with his commentaries for NPR and work on Real Sports for HBO.

What can you say about Scully, the ageless wonder? Now 85, he gave us the best gift possible by deciding to return for yet another year in 2013. Remarkable.

 

 

 

 

 

 

 

 

 

35 years ago: How too much wine nearly cost Skip Bayless scoop on Joe Namath retiring

Skip Bayless has a tremendous story about Joe Namath’s retirement. When we worked at the Chicago Tribune, I was like a kid, asking him to retell it like some favorite old tale.

Well, it just so happens that Namath played his last game 35 years ago this week. As this classic Monday Night Football video below shows, he was dreadful, throwing four interceptions in the Rams’ loss to the Bears.

To mark the occasion, I thought it was a good time to share Bayless’ story. Here’s Skip:

*******

I did sidebars (for the Los Angeles Times) on their game-days. We had a mutual friend. He put in a good word for me with Namath.

Namath hated the media. He was at war with the New York media and soon was at war with the LA media. He wouldn’t talk with anybody. He’d do a brief post-game. He’d hang his head, barely speak.

After the first exhibition game, I went to him. I said, “Joe, Skip Bayless.” He immediately lit up. “Joel told me,” he said.

So I hit it off with him. During the year, I’d get little scoops nobody else could get.

It ended very badly for him. Both of his knees were shot. He played only four games and lost his job to Pat Haden and Ron Jaworski. Their season ended very badly with a home playoff loss in the rain to Minnesota.

On Monday, I was sent to the Rams facility just to do a wrap-up. I walked in the lockerroom and it was mostly empty except for Namath. He was cleaning out his locker. I walked over, and I said, “You look like you’re leaving.”

He said, “I’m retiring. I’m done, man.”

I said, “Can I write it?”

He said, “Sure. You can have it.”

I said, “Can you talk about it now?”

He said, “I’m busy. Let’s meet in a couple hours. We’re having a little party (at some bar).” It was a California fern bar.

I run to the phone. I called my boss. I was like a son to him. He said, “This is huge. They are holding Page 1 for you.”

I show up and they’re already rolling. He’s got a bunch of friends I’ve never seen before. They were really close. They weren’t football people. They were already into their cups.

He had saved me a seat right next to him. He said, “What are you drinking?”

Quick back story: I came from a double alcoholic background. Both of my parents were wrecks. My grandparents were wrecks. My mother’s brother died of cirrhosis of the liver. My whole family was riddled with alcohol.

I had been told I had a genetic predisposition to alcohol. I’m obsessive compulsive. So I always avoid alcohol.

I just got married to my high school sweetheart. I was in a business fueled by alcohol. She always said, “If you have to, just order a red wine. Take a couple of sips and you’ll be OK.”

I start to nervously sip the red wine and try to take notes. I sipped through a whole glass of wine. The waitress immediately put down a second glass. I had no conscious thought of any danger.

Finally, I said, ‘Joe, I’ve got to run.’ As we stood up to shake hands–and I am not exaggerating one bit–I fell backwards into a man seated next to me. And then I fell on the floor.

Joe Namath stood over me and looked me right in the eye, and said, “Son, you’re drunk.”

I said, “No, I’m not.”

He said, “What do you plan to do?

I said, “I plan to go write my story.”

He said, “Are you going to drive?”

I said, ‘Yes.”

He said, “No, you can’t drive.”

He helped me to my feet. I felt my way out of the bar and called my boss. He knew I had issues with alcohol. I said, “Bill, you won’t believe this, but I’m drunk.”

I quickly told him the story. He did not chuckle.

OK, what are we going to do? I was in no condition to write anything. He asked, “What are the odds the Los Angeles Herald-Examiner has this story?”

I said, “I had no hint at all, but Joe despises everyone but me.”

“What if we hold the story?” he said.

I said, “I’ll give you 99.9 percent chance it’ll survive.”

He said, “OK, let’s hold it for a day.”

Sure enough, Joe didn’t say anything. And the next day, we had our story.

 

 

Sports analysts weigh in on debate between Obama-Lama and Rawlings Mitt Romney

Forget about what Blitzer, Maddow and O’Reilly had to say about last night’s debate. This is a sports media site. So we asked the various announcers and analysts for their assessment.

Jon Gruden: This guy, this Mitt Romney. I’ve been watching him for years. He always has a knack for coming up with the big play. What a guy.

Chris Berman: Barack Obama-Lama couuuld gooooo alllll the wayyyyyy….WHUUUP!!…Was there a banana peel on stage?….Here comes Rawlings Mitt Romney to scoop up the ball….

Tim McCarver: In a situation like this, the challenger will try to throw off the incumbent by attacking his record in office. And that’s exactly what Mitt Romney did tonight.

Dick Vitale: Oh, oh, are you kidding me? Mitt Romney, he’s a PTP player, baby! Only Coach K could have done that better. But then there’s only one Coach K. He’s awesome, babyyyy!

Cris Collinsworth: The president was terrible. There’s no other way to put it. He was terrible.

Johnny Miller: The president choked. There’s no other way to put it. He choked.

Al Michaels (big-time Republican): That’s what I’ve been trying to tell everyone. You want another four years of that?

John McEnroe: What was Obama thinking? All he did was hit to Romney’s forehand. You’ve got to make him move. Put him on the defensive. He can’t be serious!!

Ken Harrelson (pro Romney): Youuu can put it on the booooard! a-YESSS! YESSS!

Ken Harrelson (pro Obama): (Silence)

David Feherty: The president looked as if he reached into his bag and pulled out a large slab of Silly Putty. I’m not sure what that means, but it sounds funny, so laugh.

Jack Ramsey: This was nothing like Lincoln-Douglas debates in ’58. 1858, that is. I should know. I was there with Jim Lehrer.

Lee Corso: Not so fast, Obama. Not so fast. My friends, the winner is…(Putting a Romney head on his head)…Romney! (Crowd at Al Michaels’ house roars).

Michael Strahan: Can we book Romney for Live! with Kelly and Michael? Find out what TV shows he likes.

Skip Bayless: I’ve been telling everyone this thing isn’t over. But nobody would listen to me. No. I’m telling you, it is going down to the wire.

Stephen A. Smith: I know Barack Obama. He’s a good friend of mine. I picked out the ring he brought for Michelle. But c’mon Barack, you’ve got to do better than ‘I’m going to try harder.’ What’s with that weak crap? Let me write your stuff. Skip is much tougher than Romney, and I beat him all the time.

Terry Bradshaw: Can either of these guys sing? If they are make me watch them for 90 minutes, then I want to hear some songs.

John Kruk: Another slab of ribs, please. More sauce, too.

In the interest of full disclosure, I’m a life-long Democrat. So my reaction would be the same as the pro-Obama Harrelson: Silence.

 

 

 

 

 

 

 

 

 

 

Terrific Skip Bayless/First Take spoof of ESPN Jordan ad

Give Skip Bayless credit for poking fun at himself.

He is subject of a new ESPN ad for First Take. It uses a variation of the terrific spot that ran in the spring, which focused on people’s disappointed reactions to meeting an unfortunate soul named Michael Jordan.

The First Take ad spoofs the intense polarizing response people have to Bayless. It includes cameos from Stephen A. Smith and ESPN’s Matthew Berry.

And here’s the original Jordan ad. Makes me laugh every time.