Give Skip Bayless credit for poking fun at himself.

He is subject of a new ESPN ad for First Take. It uses a variation of the terrific spot that ran in the spring, which focused on people’s disappointed reactions to meeting an unfortunate soul named Michael Jordan.

The First Take ad spoofs the intense polarizing response people have to Bayless. It includes cameos from Stephen A. Smith and ESPN’s Matthew Berry.

And here’s the original Jordan ad. Makes me laugh every time.